Zara opens its 50th shop in Japan


Zara has just opened its fiftieth store in Japan. The new shop has 1,500 sq.m. of sales area, spread over five storeys, and is in one of the city’s top shopping districts, Shibuya. The spectacular façade, which is the work of Zara’s architectural studio, is destined to become a talking point in this busy area.

The opening was followed by a party and catwalk show to celebrate the arrival of this new fashion epicentre. Zara has created two products especially for the occasion, which will go on exclusive sale at the boutique: a clutch bag and a pair of ballet flats, both decorated with bronze glitter.

The new shop is strategically important to Inditex, as it sums up a year of growth in Japan and other Asian countries. The group has strengthened Zara’s Japanese growth in recent years, both in the capital and other major cities.

The chain entered the market in 2006, with five shops, and has expanded ever since. The brand now plans to continue this growth in the years to come.

Japan, China and Korea are major expansion priorities for Inditex in the Asia-Pacific region, where it has a total of 138 shops in different retail formats. This region is one of the markets with greatest potential in terms of both its population and future economic growth.

Shopping destination Tokyo/ Fashion from Spain

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This entry was written by Miss Lopez´s planet and published on December 14, 2009 at 11:10 pm. It’s filed under People and tagged , , , . Bookmark the permalink. Follow any comments here with the RSS feed for this post.

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